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Digital Marketing Specialist - ONET Job Title: (Marketing Managers)
Industry: All Other Miscellaneous Schools and Instruction share on twitter share on Facebook
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Job Title:   Digital Marketing Specialist
ONET Job Title:   Marketing Managers
Industry:   All Other Miscellaneous Schools and Instruction
Job Type:   Full Time
Job Shift:   First Shift (Day)
Job Location:   St. Thomas, St. Croix
Minimum Education:   Bachelors Degree
Career Level:   Experienced (Non-Manager)
Minimum Experience:   1 Year
Work Permit:   United States
Required Travel:   Not Required
Apply By:   May 01, 2018
View Competition
Job Description:

Digital Marketing Specialist

Our ideal candidate is a multi-faceted digital marketing rock star. You should be able to answer yes to most of these questions:

·         Can you develop an innovative campaign concept and then deliver the landing pages, emails, SMS messages, and advertising creative to bring it to life?

·         Do you have a dual-minded approach where you expertly handle both the strategy and creative aspects of content marketing?

·         Do you lie in bed at night thinking about Conversion Rate Optimization and whether an orange button will pull better than a blue one?

·         Are you ready to work in an innovative team where you are responsible for the execution and results of your campaigns?

Position Roles & Responsibilities

·         Reflect our internal values and vision in all marketing communications and content

·         Collaborate with team members on planning content calendar and overall marketing strategy

·         Plan, design, and create campaign assets including emails, landing pages, and ads for products, events, and services

·         Research, write, and edit engaging and grammatically correct copy for thought leadership and demand generation, including eBooks, reports, infographics, scripts, print, web, and other marketing needs 

·         Update and manage website and landing page content, and create/edit copy for new marketing campaigns

·         Launch, track, and optimize campaigns across multiple channels including organic, social, paid search, and offline

·         Analyze and report campaign performance; provide results and recommendations for improvement and new campaigns

·         Identify and measure sales, marketing, and support opportunities throughout the student lifecycle; recommend campaigns to capture these opportunities

 

Education/Experience

·         1+ years’ experience in digital marketing, web/graphic design, or similar field

·         Bachelor’s degree is preferred, but not required

Some of Our Tools

WordPress, Unbounce, Canva, SendGrid, Mautic, Google Analytics, Crazy Egg, Buffer, Wistia, Vimeo, WebinarJam


Skills Required

To Be Considered, You Must Perform at a High Level In:

·         WordPress

·         Conversion Rate Optimization

·         Written/Visual Communication

·         Email Marketing

·         Content Marketing

·         Social Media Marketing

A Big Plus If You Know:

·         Marketing Automation (HubSpot, InfusionSoft, Mautic)

·         Landing Page Builders (Unbounce, LeadPages, ClickFunnels)

·         Web Analytics Tools (Google Analytics, Clicky, VWO)

·         SEO / SEM Tools (SEMRush, BuzzSumo, Market Samurai)

·         Front-End Web Development (HTML5, CSS, JavaScript)

·         Server-Side Development (PHP, Node.js, Ruby on Rails)


Company Information More jobs from this company 
Company Name: License Branding USVI, LLC
Company Description:
License Branding USVI provides entrepreneurial education and training, primarily for careers in real estate investment. The company holds valuable intellectual property and offers online and in person courses.
        
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